Press release

By | June 12th, 2013|Categories: Economics of Innovation, Internationalization, Management of Innovation, Random Thoughts|

Today's latest MCI press release features our offshoring study: see here.

Innovation & Design?

By | June 11th, 2013|Categories: Design, Management of Innovation, Random Thoughts|

Obviously even design icons might attract considerable criticism for their new product design.

Innovation & Design

By | June 2nd, 2013|Categories: Management of Innovation, Random Thoughts|

"Design-orientation has to be integrated into any corporate strategy" says Rudolf Greger. From this follows immediately that design-orientation has to be integrated into the innovation process.